Posts by Deb

Get Your Story Straight With StoryShaping

Results depend on it. You need people to understand and own the goal. You need them to know what to do to get there. You need the organization to deliver results you can count on. StoryShaping helps you shape your success. StoryShaping is the nexus of ideas, strategy and execution.  It’s more than simply strategy, it’s communicating in a way that people will execute on – whether that’s carrying out an initiative or buying a product or service.  Shaping a powerful story puts people into action – that’s what we are talking about here.  It’s in-the-trenches, emotionally...

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Shape Your Ideas So Others Take Ownership

Ideas can be in the form of  a vision, product, project or initiative.  Nothing interrupts success more than lack of engagement and follow-through.  StoryShaping helps your ideas connect with impact. If your idea is different from the status quo – which most ideas are – then you are talking about introducing change to your team and ultimately to your customers. That introduces a behavior dynamic you have to take into account.  If there is one constant in the world, it is change.  However, if there is one constant in people – each person handles it...

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Shape Your Story For Action.

Story translates the idea to actionable strategy, which drives meaningful execution.  StoryShaping is navigation for your organization to follow – a master narrative, plot lines and sub-narratives that achieve your desired results.  In her book Resonate, Nancy Duarte, talks about effective story lines drawing a comparison between “what is” and “what’s possible”. In shaping your story, we use “story mapping” with your team which delves deeper into following areas: The landscape in which you are writing your story – the marketplace, the...

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Shape Your Execution For Results.

Coaches monitor key indicators for success – they know what’s going well, what’s not, and make changes in the game to win.  Good execution allows you to adapt to the realities in the field so your story stays fresh, relevant and delivers expected results. In shaping execution of the story, we’re looking at more granular detail in achievement of the idea.   Things like: Alignment of sub-narratives that resonate to the customer journey and meaningful touch points along the way (right message, right moment, right channel or media) Prioritization of internal resources and...

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Finding The Right Fit

When you want to add to your team, how do you know which is the right candidate for the position?  We have two tools to help in that process: Our “Right Fit” quick interview prep reference for managers, based on competencies you define TriMetrix Assessments that help you understand the candidate’s communication style (DISC), motivators and natural talents These two tools help managers make informed decisions about candidates and prep appropriately for meaningful interviews.  

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